About us

Red Button is a leading premium denim brand known for it’s perfect fit and pure design. From our design studio in the heart of Amsterdam we create exciting collections where you will find the latest trends translated in our own unique style. We love to inspire our customers with an unexpected exciting detail, fun new prints or a seasonal injection of colour. Red Button incorporates the very latest in technology to offer beautiful collections that fit flawlessly.

Our mission is always to create ‘The perfect fitting jean’ using super soft technical fabrics that both stretch and support. Red Button uses premium materials to ensure durability that never loses it’s shape. Red Button is growing each year and is now sold in over 1200 stores across Europe… the key to our success is that we are proactive, supportive and always put ourselves in the shoes of our customers.

Red Button believes in long term relationships, not just with the woman who wears Red Button, but also with our valued customers. Our premium quality collections can be retailed at an affordable and commercial price point and we work especially hard to give our retail partners an attractive margin.

Discover Red Button…feminine, contemporary jeans that look great and feel even better…

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